Atina loves luxury to show you the true European style
European furniture market status?
From the beginning of reform and opening up, European style has been sought after by foreigners. Since the development of European furniture in the past, it has a mature market in China. It can be said that each type of style has its own fans.The Baidu index shows that the European-style search index for 2018-2019 and the new Chinese style are approaching, which shows that the European furniture style market still has a lot of activity. Even if it is not convenient to install the European style as a whole, some families like to buy two models with exotic styles. The furniture is at home. However, due to the obvious shape characteristics of European-style furniture, it has high requirements for the layout of the space and the matching of home accessories. Consumers who cannot grasp the law are likely to fall into the embarrassing situation of "the soil is not the earth, the ocean is not foreign".
European-style furniture is divided into classical European-style furniture (classical, neoclassical, pastoral) and modern European-style furniture (simple European). European-style classical furniture used to be exclusively used by European nobles. The products are of high-end style, distinguished and elegant, and integrated into a strong European classical culture. It has become a classic style. European-style classic style furniture is very popular in the upper class of life in China, while Jane-European furniture retains the artistic and cultural heritage of European-style classic furniture because of simplified lines, carvings, and decorations. It is more popular among consumers after the 80s and 90s.
The so-called European-style furniture is just a general term. According to the region, it is a general term for furniture of European countries such as Italy, France, Spain and other European countries. (Nordic-style furniture mainly based on Denmark and Sweden is another genre, so I wo n’t go into details). From the perspective of historical development style, European furniture generally refers to furniture that inherits the traditional European art style, that is, European classical ("Baroque", "Rococo" and other styles), European pastoral, and later developed into "European neoclassical", "modern European style ").
Real European furniture, emphasizing the overall decorative effect, exquisite carving, the surface is very elegant and noble, full of artistic charm, mellow like poetry, as exquisite as artwork.
European-style classical style European-style classical style furniture is the handmade furniture specially made for the royal family and nobles by craftsmen in Italy, France, Spain and other European countries from the 16th century to the 19th century. After a hundred years of change and development, it still follows the characteristics of excellence in every detail, good at carving, rich in decoration, and luxurious atmosphere. Pursuing luxury and elegance in the solemn style, and after incorporating modern design techniques, it is closer to practicality. Europe The profound cultural and artistic background is perfectly reflected in European-style classical furniture. ("Baroque" and "Rococo" styles are the representative styles of formal European classical furniture.) European classical furniture mainly includes Italian style furniture, French style furniture, Spanish style furniture, etc.
In the French style of Catvila, the French furniture style is more inclined to court luxury and romance, with white or dark colors as the expressive colors, noble and elegant shapes, and more elaborate and luxurious carvings and lines.
European neoclassical style Different from classical European style, neoclassical style is eclectic and diverse in style. It came into being in the process of classical furniture designers seeking innovation and change. The neo-classical style abandons the overly complicated texture and decoration, simplifies the lines, and combines the classical style with the individual's unique style and modern spirit, so that the classical furniture presents a colorful appearance. White, coffee, yellow, and magenta are Its main color, light and romantic, modern and elegant, has achieved the diversified style of European neoclassical.
European pastoral style
European-style garden furniture abandons the magnificent baroque and rococo styles, luxurious and complex, emphasizing the overall cultural connotation of Europe, focusing on concise, clear lines and elegant and decent decoration, the painting is more noble and elegant, advocating the shape of relaxation and relaxation, natural Home experience.
What is the reason why Chinese people choose European-style furniture?
In the past ten years, China's urbanization trend has continued to heat up, and the level and quantity of home decoration needs have been continuously expanded. With the improvement of quality of life, people have higher requirements on the style of the home, functional layout, and details of furnishings. , So high-end atmosphere, luxurious and solemn European furniture is more and more popular.
Why do consumers choose European furniture,
The following editor will elaborate from three aspects.
1.
European art style is charming and charming. There are many art capitals in Europe. The artistic accomplishments of architecture, literature, music, art and other industries are second to none in the world. European furniture is deeply affected. Design, production, cutting, carving, decoration, etc. The European furniture created step by step is very artistic. European-style furniture originated from the European landing of furniture aesthetics. In the increasingly frequent exchange of Chinese and European cultures, the aesthetics of Chinese and Europeans are in harmony.
2.
The noble exclusive choice of European classical style furniture is very popular in the upper class of life in China. European style furniture is the exclusive furniture of the royal family and nobles. It symbolizes the nobleness that is in line with the wealth status of the elite class and successful people. Chinese people feel that the home experience is not only the so-called vision and comfort, but also a "face".
In order to ensure the long-term use of European-style furniture, European-style furniture is also made of precious high-grade materials, which inadvertently also enhances the collection value of furniture.
The atmosphere and dignity of European-style furniture and the upper-middle class's aesthetic of home furnishing are more consistent with taste and style. Chinese people not only define furniture from the surface style, they also pay more attention to the taste and grade of a "home".
Diversified household needs European furniture has a long history and diverse styles. From luxurious and elegant European classical furniture, distinguished and elegant neo-classical European furniture, advocating natural European-style garden furniture, and simple and simple European furniture, they are elegant and beautiful, with distinctive characteristics to meet consumption Multiple needs of the author. This year's popular European-style classical furniture in China is the unrestrained Baroque style and the slim and beautiful Rococo style.
And today's European-style furniture pays more and more attention to practicability, allowing consumers to enjoy home life at the same time, it is also easier to take care of the trivial in the home.
European-style furniture is the most widely-represented furniture type in the world, and European home furnishing will also be the most beautiful example of home furnishing art. From the extravagance of the Louis era to the glory of the Renaissance in European history, from the capital of art to the capital of fashion, what has been handed down from the royal aristocracy is not only the deep influence of artistic aesthetics. The Chinese family, who are also pursuing a better human life, is worth embracing and owning such home art.
The future development trend of European furniture?
Furniture is a product of the times and will naturally change with changes in social development. The development of European-style furniture, in a nutshell, has undergone a process of change from complex to simple and from large to small. So, in what direction will European furniture go in the future?
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Any European-style furniture, whether it is imported, or a domestic high-end brand, or how high the price and grade, as long as there are problems in environmental protection quality, then such a European-style furniture brand is not worth choosing.
In fact, this is also the problem that many high-end European furniture brands are working hard to solve. Some brands have done very well and are expected to become the mainstream trend of the entire industry. Supra furniture companies, such as Catvila, Aitina, Hongye Family, and famous masters, who have always been regarded as benchmarking enterprises for European furniture, strictly control the possible harmful substances of European furniture from the source, using the most environmentally friendly main materials, using Environmentally friendly accessories and craftsmanship create comfortable and practical products.
How stylish is European furniture? European style furniture after fashion, will older people like it? In fact, an obvious trend now is that the young upstarts from the 80s and 90s are among the urban elite. They are relaxed, stylish, concise, and creative, stylish European furniture is more popular with them. Therefore, in order to meet the needs of modern consumers, Aitina's luxury and luxury products series incorporate fashion elements, such as simple style, more comfortable color, bolder and more creative design, designed for young consumers.
A few years ago, European-style furniture was considering the combination with Chinese traditional culture. This is a trend that is getting stronger. There will be more European-style furniture adopting Chinese-style adaptation methods, such as Chinese-style carving elements, Chinese-style tenon-and-mortise technology, and the size of sitting and lying suitable for Chinese people, and will be properly applied to European-style furniture.
In the recent report of the high net worth population and the mass affluent class, the proportion of new upstarts is higher. The younger group actually determines the younger consumer mentality.
European-style furniture either meets this consumer trend, and there is still a market for high-end consumption that sticks to the rich. The European furniture brand of Supai Furniture has made changes in products to meet customers of different ages, different backgrounds and different needs with multiple series and multiple styles.
Jiangsu Furniture Brand Alliance Jiangsu Furniture Spokesperson We are the furniture promotion platform of Jiangsu. We are the furniture furniture exchange platform of Jiangsu. The gathering place of good furniture brands in Jiangsu is professional, quality, efficient, authoritative, and joint. Long-term strategic cooperation has been formed in mainstream stores such as Long, Juran Home and Yuexing Home Furnishing, to expand the market in first-tier cities, and to create pan-home complexes in second- and third-tier cities.
We have a dream to let "Supai Furniture" go to the world!
——Jiangsu Furniture Brand Alliance Supai——European Furniture
Giants (Scarlet), Hongye Family (Hongye Family, Misia Bentley), Catvila (French, European, Neoclassical), Atina (Atina Luxury, Atina. Love luxury , lord Yuting), Jiangsu Furniture Brand Alliance, 4 companies, 9 European brand series, detailed introduction for you one by one, look forward to seeing you heroes!
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