Talking about the road of transformation: the stone industry enters the modernization process

Abstract "Low-carbon, innovation, environmental protection", the 12th China Shuitou International Stone Expo opened today with an era theme. In this theme, it contains the development direction of the future stone industry, and this is also with this "...

“Low-carbon, innovation, and environmental protection”, the 12th China Shuitou International Stone Expo opened today with an era theme. In this theme, it contains the development direction of the future stone industry, and this coincides with the development concept of this enterprise selected by the “Power of the World·China Stone Industry – Top Ten Influential Enterprises”.

After two months of display, voting, and by Wang Bo (President of China Market Magazine, Vice President of China Logistics Association), Meng Guoqiang (President of China Building Materials Circulation Association, Vice Chairman of China Market Steering Committee), Hong Tao (National Experts in the market regulation of the Ministry of Commerce, professors from Beijing Technology and Business University, Wei Jing (Secretary-General of the China Market Steering Committee, editor-in-chief of the China Market Magazine), and Zhang Yueliang (Deputy Director of the China Industry News Fujian Reporter Station) formed a jury of experts, a group of outstanding Stone companies are selected for their impact on the industry and innovation and breakthroughs in individual areas. They represent different thinking and attempts of enterprises in the transition period of the industry: developing a recycling model of energy conservation and environmental protection, innovating products, developing brands, and entering the capital market... Their efforts have revived the stone industry that has been slightly tired. Energetic. Their power affects the entire industry.

When attending a standard seminar for the stone industry in Hui'an last month, Zou Chuansheng, president of the China Stone Association, said that after decades of development, China has now become a big stone country, and the stone industry is now at a double-digit percentage. Growth, but there is still a big gap with some of the world's advanced stone traditional countries. "Because we have relied on the expansion of quantity in recent years, the whole industry lacks core competitiveness." Zou Chuansheng said that there are four problems in the stone industry: insufficient control of resources; insufficient innovation ability; insufficient environmental affinity; marketing ability insufficient.

To solve these problems, we must change the way the industry develops. Two of the focus are on industrial upgrading, adjusting the industrial layout to meet the needs of urbanization development, and relying on innovation in products, technology and management, from traditional industries to modern stone industry. Development path.

On the occasion of the 12th China Shuitou International Stone Expo, the Straits Metropolis Daily launched the special issue of "The Power of the World·China Stone Industry" to witness the process of modernization of China's stone industry with the most vivid examples of enterprises. . Key words energy saving, environmental protection, multi-method use stone powder to solve the world problem

This stone fair will list the results of the comprehensive utilization of gravel and stone powder as one of the important contents. Over the years, in order to solve the environmental problems brought about by the rapid development of the stone industry, Nanan City actively implemented the development strategy of economic growth and environmental protection in the process of optimizing and upgrading the stone industry, and strived to explore the low utilization of gravel and stone powder. The development model of the carbon economy strives to become the country's largest green recycling industry for stone recycling economy.

In reality, the stone powder produced during the processing is not only a major source of pollution in the stone industry, but also has become a problem that limits the further development of the entire stone industry due to the growing scarcity of landfill sites. In this regard, a group of companies interested in solving this problem have begun to take action to explore solutions. Huahui Stone Industry has developed mosaic mosaic products, recycling stone scraps into patterned stone decorative paintings, and after the stone powder has been treated with special technology, it is sold to ceramic enterprises. The annual recycling of waste is about 900 tons, and last year sold to The stone powder in the ceramics factory is as high as 24 tons per day...

In the near future, the Shuitou Town Government and the Nan'an Stone Industry Association have decided to set up a joint company to recycle and reuse stone powder through repeated discussions.

Stone powder processing is a worldwide industry problem. It is still plagued by this problem in developed countries such as Italy and Europe. The shouts of these attempts from the world's stone distribution base in Shuitou may become a mainstream voice in the future. Key words brand, innovative and innovative terminal products to open the brand road As a traditional extensive industry that is not directly oriented to the end consumers, the two words of brand and innovation seem to have no connection with the stone industry. But when the two words are combined, there is a turning point. After continuous exploration, the experience gained by individual companies is that the stone industry must establish a brand and cannot do without innovation.

At present, in the domestic stone industry, it is the new Dongyuan Stone Industry that is more successful in operating product brands. In order to break through the limitations of the stone processing industry without end products, Xindongyuan can use its new composite sheet to standardize its production characteristics, develop its own series of products, and emulate the way of brand management of ceramic tiles, opening franchise stores and image stores nationwide. A strategy successfully brought the new Dongyuan Milosi stone brick brand to the market.

If the brand road of Xindongyuan is the sword's slant, then Yingliang Stone and Lingyun Stone Industry will fully exploit their own advantages and maximize them to form the brand's “right way”. Yingliang Stone uses its own channel advantages to collect the rarest and most distinctive stones from the world and bring them together to form a high-end brand “No. 5 Warehouse”. This is similar to a fabric manufacturer in the footwear industry. After accumulating a certain strength, it launched its own clothing brand to the market.

If it can solve the problem of over-reliance on resource development and stone powder treatment, as an industry that accounts for 60% and 70% of the national stone production and stone products market share and an annual output value of about 23 billion yuan, the brand road of Nan'an Stone Industry is worthy. look forward to. Keywords capital operation, entering the capital market, promoting industrial upgrading

“In the next three to five years, the stone industry will usher in a high tide of listing, and it is also a key stage for the industry to achieve industrial upgrading.” When discussing the transformation direction of the stone industry, one engaged in the stone industry for more than ten years. Insiders analyzed that the future stone industry will develop in two directions: small and medium-sized enterprises take the characteristic route, and large enterprises take the capital direction.

Recently, the Nan'an Stone Industry Association, together with the Shuitou Town Government and a bank in Quanzhou, reached a credit line of 3 billion yuan for bank credit. This move has also made the whole industry feel happy. "In terms of the scale of the entire domestic stone industry, the medium-sized and above enterprises must explode again, and the support of funds can not be less." Zeng Wenyi, vice president of the Nanan Stone Industry Association, said that the stone industry of Shuitou is not relying on mineral resources. The stones of the whole world are collected and distributed to the water head and then dispersed. In this process, the cost of storage and logistics is very high. "A boat is a piece of material, and it costs about 1 million US dollars on the road."

It is understood that among some of the top companies, Global is expected to be listed next year, and Conley is also actively operating, while local enterprises such as Bandung, Huahui, Dongsheng and Xindongyuan have also made clear their determination to enter the capital market.

Due to congenital defects, the road to the listing of stone enterprises is bound to be not too flat, but at the same time we are also pleased to see that some enterprises have taken the lead in completing the share reform of enterprises, in corporate management, environmental standards, employee treatment and talents. There has been a great increase in the introduction, and this modern and standardized enterprise innovation trend will also drive the upgrading of the entire industry.

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