At the end of February, the news that the real estate industry lost the top ten industrial rejuvenation plans in the real estate industry has spread like wildfire, and the home industry has therefore missed the support of favorable policies. However, among the top ten industries, light industry covers furniture, lighting, home appliances and other related home industries, but it has not become the focus of development. Right now, during the two sessions of the National People's Congress, people in the industry issued an appeal to the two associations on issues such as the right to speak in the home industry and the export mechanism.
Policy favorable real estate did not take the car, lack of domestic weight
On February 25th, the top ten industrial adjustments and revitalization plans in the country all came out, among which there was no real estate industry. This not only disappointed the people in the real estate industry, but also affected the home industry downstream of the industrial chain. The attachment relationship between housing and households is already well-known. If the real estate industry is not supported and rejuvenated by the state, it is difficult for the downstream home furnishing industry to enjoy the benefits.
Why did real estate lose its top ten industry plan? The relevant person in charge of the National Development and Reform Commission stated that not all industry response measures must be reflected in the form of revitalization plans. The favorable policies for real estate in the country have already been introduced and many results have already been shown.
It has been impossible for the home industry to follow the light of the real estate industry. However, among the top ten industry revitalization plans, the light industry industry also includes furniture, household appliances, lighting, and architectural decoration. However, food and home appliances are the focus of revitalization. In particular, the “Home Appliances to the Countryside†policy is expected to continue to increase its promotion efforts this year, but it still appears to be underweight in the home furnishing industry.
Loss of Industry Discourse Rights in the Home Industry Calls for More Attention
The development of the home industry has always been ignored, which has prompted many people in the industry to compete for the right to speak for the home industry. According to Liu Chen, secretary-general of the branch of the Beijing Market Association’s home furnishing branch, the annual transaction volume of the home furnishing industry is about two to three trillion yuan, which has a significant contribution to the economic development. However, "there are very few representatives of the household industry in the 'two sessions', which directly affect our advice and suggestions on the development of the industry," Liu Chen believes that the right to speak in the home industry has been lost. I hope that the "two sessions" will give the home industry more in the future. Representative qualifications.
Wang Linpeng, CEO of the Home of Reality, mentioned that “the national revitalization of light industry plans did not mention households in particular,†but last year, household exports were close to 30 billion U.S. dollars, and if you counted decoration materials, there were hundreds of billions of dollars. Such a large volume has not attracted enough attention, so Wang Linpeng expects that the two sessions this year will pay more attention to the home furnishing industry.
“The state has always attached great importance to the development of export-oriented enterprises, but the degree of concern for the home furnishing industry is still not high.†Car Jianxin, chairman of Hongxing Meikailong, said that China’s level of craftsmanship is relatively advanced and the development prospects of the domestic industry are promising. The state should Strongly support the development of the industry.
Experts Proposal: Strengthen Support and Improve Export Mechanism
While competing for the right to speak for the home industry, many home furnishing professionals including Ma Tinggui, president of the China Building Decoration Association, hope that the country can give more preferential treatment and support in its export policy. Due to the impact of the financial crisis last year, a large number of overseas orders were unsubscribed and the export situation drastically changed. Many household enterprises relying on export processing suffered heavy losses. The only lifeline is the national export tax rebate.
However, some people have put forward different views. Zhang Chuanxi, secretary-general of the Chamber of Commerce and Industry of the All-China Federation of Industry and Commerce, believes that raising export tax rebates is very good news for companies, but adjustments based on tax rebates alone cannot solve fundamental problems. At the same time, the management of the industry should be improved.
Zhang Chuanxi said that due to its low cost and price advantages, China's household exports are large each year and increase year by year. However, most manufacturing companies rely on the country's tax rebate to survive, and even there have been mutual price reductions between companies, and there has been no profit to export, leading to chaotic industry development and disorderly management. Zhang Chuanxi called on the country to formulate corresponding standards and systems for household exports, so that the industry can establish a fair and reasonable export mechanism through self-discipline.
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