As the year approaches, various "furniture packages" emerge in endlessly. More than 8,000 yuan can buy a five-piece bedroom set with an original price of about 15,000 yuan, including a double bed worth 5,200 yuan, a group of four-door wardrobes worth 6,115 yuan, two bedside cabinets worth 590 yuan, and a 2280 yuan The TV cabinet, calculated, is equivalent to a 15% discount on all products. If you do not choose such a "bedroom package" provided by the merchant, it is impossible to enjoy such a large discount when you take the holiday discount. Therefore, such a "furniture package" is hard to keep consumers tempted, especially when some brand furniture do so.
However, we found that once you enter this set, the meal may not be delicious.
Package feature 1: The discount is too big to be useful
This is the most common furniture package, such as "bedroom furniture package", "living room furniture package", "dining furniture package" and so on. The main feature of this package is to specify the number of furniture in the package, usually five pieces. Taking the bedroom furniture package recently launched by Elvis Furniture as an example, consumers can choose one bed, two bedside tables, and two sets of wardrobes for five pieces, or two beds, two bedside tables, and a group of five wardrobes ... … As long as the furniture included in the package is enough, you can enjoy a 50% discount when you gather five pieces together.
It seems that such a package packs the furniture needed for the bedroom to the lowest price, but the consumer, Ms. Qin, is quite worried because her bedroom area is not particularly large, basically a bed is slightly crowded. Putting a bedside table and chest of drawers is almost full. You can't put the closet at all. Moreover, when you renovated, you also made a cloakroom. The bedroom does not need a closet. However, if you buy a double bed, the price is 5200 yuan, two bedside tables, the price is 1180 yuan, plus a cabinet with pieces of things around 2,000 yuan, the total price will be more than 8,000 yuan, even if it is discounted It's cheaper than one thousand eight hundred dollars, it is better to spend 8,000 yuan to buy the "five bedroom furniture package" value. Only the wardrobe and other furniture in this package really have no place to put. When such "cheap" and their own facts are different, should they pick up the cheap?
In this regard, some industry insiders pointed out that such low-cost packages generally exist, such as "14299 yuan can be purchased in 19 pieces", etc., such low-cost packages are winning by quantity, on the one hand, to attract consumption with a large number The favor of the people, on the other hand, is to achieve profit by sharing the cost with large output. That is to say, the low cost brought by standardization and large output is the core of this type of package, and the number of products specified in the package is to achieve mass production. This is the reason why the package is lower than the single purchase discount. Of course, for consumers, it is a good thing to spend less money on more things, but the limited space must make some furniture useless, and the disguised waste accumulated to impose sales in order to dilute the cost is indeed a Should not be advocated.
In addition, Ms. Qin also said that she always felt that she could buy a large wardrobe of more than 6,000 yuan for more than a thousand yuan, but think about it, it is actually a waste to buy it, but it is better to save 1,000 Yuan money is appropriate.
Hidden dangers of packages: matching sales of "useless furniture". Like Ms. Qin ’s problem, due to the interior area and decoration design, the furniture required for each functional space is different, and this furniture package is too "large and complete", which eventually led to buying some for the cheap to add space to add Burden furniture.
Package feature two: the specified style combination is assembled into one piece and split into two pieces to sell
The so-called designated style means that the merchant stipulates that certain types of furniture are package products, and the combined assembly has two expressions. One is to combine a part of the A product with a part of the B product to form a package, and the other The species is to split a product into two parts, said to be a combination package. Taking the furniture package launched by Split Furniture as an example, its sales staff explained that the package is composed of a bed head of a specified shape and a bed frame of another bed and a limited bedside table. In addition, Since the plates used in the furniture package are domestically produced, the color of the furniture is also limited.
For this type of furniture package, consumer Ms. Wang said that her biggest doubt is why different parts of different products should be used to reassemble into a package. The sales staff of the brand said that the most important thing for furniture packages is cheap, so the furniture plates are definitely not imported. The color of domestic boards is relatively single, so the color of furniture must be limited. As for why it is necessary to combine different parts of different furniture, it is mainly for cheap. Because the furniture of different shapes, the amount of plates, the amount of accessories, the design cost and the labor cost are different. Simply put, the cost of the bed frame with a box and the bed frame without a box using the same plate is different. Therefore, to be truly cheap, consumers have to give up on the function of furniture products.
Hidden dangers of the package: Turn it into a piecemeal. Consumers choose the furniture package plan to spend less and buy more. Therefore, some furniture packages are tai chi in quantity. The number of furniture purchased is often less than the actual number, because a dressing table may be split into a dressing table. The table and the vanity Mirror are two. This version of the text and photo / Li Dan
prompt
Furniture must be affordable
Do n’t pick up chicken ribs
Behind the cheap price is not necessarily really affordable, "furniture packages" are all "partner sales", that is, you must choose some prescribed products to have discounts, but there are always one or two of these prescribed products is unnecessary . In this regard, people in the industry remind consumers that the purchase of "furniture packages" must meet their actual needs, and not just want to be cheap. Most of the so-called "furniture packages" are still limited to "furniture sets". The design of appearance, function, size and other aspects are still far from accurately meeting the requirements of different decoration styles and types of houses. It should also work hard in terms of flexibility and pertinence, so that the furniture in the package becomes an organic whole. Not only is each piece cheap, but each piece is useful.
Package features three:
The main product is free to choose the delivery product
Some individual furniture brands will match the furniture they sell with products that they do not sell, and combine them into furniture packages that are half-sold and half-sent. For example, the furniture package launched by Yitel, a sofa brand, consumers can choose any of their sofas and coffee tables. In addition, as long as they choose their only dining table, chairs and floor cabinets, they can enjoy the package discounts lower than the actual storefront. Offer.
In this regard, the brand's sales staff said that because the brand specializes in sofas, other furniture is more collocation, so the selectivity is slightly lower. However, because of this, the matching furniture provided by the brand is more inclusive in style and style, and it is easier to match with other furniture and interior decoration purchased by consumers. However, since there is only one or a few models, the size is the biggest problem, and consumers are also advised to pay attention to whether the matching furniture meets the local space requirements of the home.
Hidden dangers of packages: How much does it cost? Since the main product can be selected arbitrarily, the actual price of this package is not fixed, depending on the choice. In addition, there is only one special package for the unmatched matching products. As for the discount, it is still different. Therefore, it is still a question whether the furniture in the package is really discounted.
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