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First, create a coupon
Coupons are a set of rules. Creating a coupon is the first step in designing a coupon system. It mainly includes the following parts: basic information, discount type, scope of use, validity period, etc.
1. Basic Information
Including the name of the coupon, the number of coupons issued, whether the coupons can be superimposed, the number of coupons per person, whether they can be used at the same time with other promotions (priority), rules of use, etc.
2. Priority type
The type of discount should be designed according to the actual situation of the company and the user group, mainly including full discount, vertical discount, discount coupon or discount code. Full discounts, package discounts and discount coupons are private coupons that can only be used by individual accounts. Discount codes are ordinary coupons and are used by users who have redemption codes and redemptions.
3. Scope of use
The type of user using the coupon, the type of product using the coupon, and the type of order. The user type generally refers to distinguishing between new and old users and users of different levels; the product type refers to which regions and categories of products are available; the order type refers to how many yuan can be used and how many pieces can be used.
4. Validity period
There are generally two types of effectiveness:
One is a fixed validity period, set a time period;
The other is to set a valid number, for example: 30 days, usually within 30 days from the date of collection.
In most cases, the second option will be chosen to increase the sense of urgency and facilitate users to place orders. Due to the amount involved, coupons usually require financial approval, and the coupon ID is generated after financial approval. So far, the basic rules of coupons have been sorted out. Of course, these are just the most basic rules, and the specific rules should be combined with the actual business.
Example design:
Delta This is the most basic coupon addition, depending on the business.
two. Create Event
The created coupon is just a combination of a series of rules, usually requires an event page. According to business needs, one or several coupons can be placed on the event page.
Activities usually include basic information and sharing settings.
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